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Senior Account Rep. France - Expedia Media Solutions - TravelAds

31 years old
Driving License

MIB (Master of International Business)

IAE NICE Graduate School of Management

September 2012 to 2013
San Francisco State University MBA Program

Major : Law, Economics and Management, International Business, Marketing.

Obtained with honors.

GDBA (Graduate Degree in Business Administration)

IAE NICE Graduate School of Management

September 2011 to 2012
First year San Francisco State University MBA Program.

Obtained with honors.

Bachelor Degree in Management Sciences

IAE NICE Graduate School of Management

September 2010 to 2011
Major in Finance, Strategic-Marketing, Management.

Obtained with honors.

D.U.T (University Technical Diploma) in Techniques of Commercialism

IUT of Nice Côte d’Azur

September 2008 to 2010
International Business, Marketing, Communication, Negociation.

Obtained with honors.

First year Political Sciences and Law

Political Sciences and Law Faculty of Nice Sophia Antipolis.

September 2007 to June 2008
Law and Political Sciences

High school Social and Economic Diploma (Baccalauréat)

Human Rights High School – Petit-Bourg, Guadeloupe (French West Indies).

September 2006 to 2007
Major : Economics and Social Sciences

Obtained with honors.
  • Photoshop - InDesign
  • Microsoft Office (Word, Excel, Powerpoint etc)
  • MS Project
  • Google AdWords
  • Google Analytics
  • Oracle
  • Sphynx
  • Tally
  • Final Cut Professional
  • Magento
    Sun Class
  • Joomla
  • Wordpress
  • Social Media Marketing
  • Multilingual (French, English, Spanish, Créole)
  • Adaptability
  • Public Speaking
  • International Business
  • Business Development
  • Brand Development
  • Marketing
  • Web Marketing
  • Digital Marketing
  • Digital media
  • Market Analysis
  • Business Strategy
  • Project Management
  • Communication
  • Innovative Mindset
  • Accounting
  • Accounting revision and presentation
  • Main Objectives :

    - Develop and maintain a high quality portfolio of hotel products (i.e. relevant, attractive and competitive) for Expedia’s fast-growing global customer base.

    - Continuously work with hotel partners to help them maximize the production potential from their participation in the Expedia marketplace by smartly utilizing the power of Expedia LPS’ unique data insights, marketing, distribution and revenue management toolset.
  • Position Responsibilities:

    - Build and progressively expand the portfolio of local hotel partners by introducing prospective high potential partners to Expedia’s global value proposition and facilitating their onboarding process

    - Develop and sustain strong partner relationships by providing relevant data insights and superior consulting services to hotel partners (revenue management advice, marketing opportunities on the Expedia marketplace)

    - Ensure that partner hotels’ product (content, rates and availability) is consistently optimized and competitive on the Expedia sites to maximize customer conversion

    - Secure additional inventory over high demand and compression periods

    - Secure seasonal deals, evergreen and dynamic promotions within the guidelines set by Management to support the brands’ merchandising and marketing efforts.

    - Continuously promote to and develop hotel partners’ high engagement with Expedia’s full suite of:

    - Unique market insights
    - Revenue management tools
    - Marketing and merchandising opportunities

    - Specialized brands (e.g. Egencia, Hotwire, Media Solutions) potential opportunities

    - Self-service tools (Expedia Partner Central), Connectivity solutions (Expedia Quick Connect) and key support functions (Property Assistance team)
  • Core Responsabilities :

    -Ensuring that Expedia and its key brands remain competitive on the market
    -Building and maintaining strong partner relationships
    -Collaborating with French Riviera hotel partners to develop competitive business strategies
    -Effectively consulting with hotel partners to secure competitive rates and deliver improved metrics; improved product competitiveness through effective price renegotiations
    -Identifying new revenue opportunities for partners
    -Building and maintaining strong relationships with revenue managers and general managers
    -Aid in business development with the acquisition of new partners
    -Representing Expedia at partner events & one-on-one partner visits
    -Managing promotional campaigns, securing value-adds and promotional offers
    -Manage promotional campaigns in market
    -Proactively securing additional inventory over high demand and compression periods
    -Shaping website content to improve sales conversion
    -Provide reporting and market trend analysis
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  • Strategic Consulting, including business plan & sales strategy development.
  • Develop and implement strategy and documentation for ongoing control, maintenance and enhancement of marketing database process.
  • Working with the sales team and sales operations managers to achieve sales and marketing alignment.
  • Working with the product lines tracking new product launch activities.
  • Monitoring, measuring, and analyzing the effectiveness of marketing initiatives.
  • Market studies and Concurrential analysis.
  • Collaborate with sales ops and sales teams to effectively route and track leads for follow-up
  • Brand image developement : Visuals creation (logo, brochures, flyers, various supports etc.).
  • Suppliers relationships management
  • Managing budgets
  • First reprographic and Printing company in France

    Core responsibilities :

    - Account Management- Area covered: Nice (2 offices and 6 points of sales)
    - Responsible for public relations with the University of Nice Sophia-Antipolis.
    - Responsible for Marketing Actions
    - Internal and External communication improvements
    - IT asset management and Inventory Management
    - Marketing campaigns management (Emailing, Newsletter, Direct Mkt...).
    - Creation of visuals communication media
    - Store management Tasks (Business Accounts Management, Employee Training, Accounting...).
    - Litigation Management.
    - Accounting revision and presentation monthly.
    - Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual store analyses.
  • Results :

    - University of Nice Sophia Antipolis Market Management : Approximatively 200 000 € / years.
    - Contributes to team effort by accomplishing related results as needed
    - Contribution to growth in turnover of about 10% per year minimum over four years within the company (Nice Area)
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  • Implementation of a new Marketing Strategy
  • Creation and development of an online Marketing campaign for the Princess of Monaco association.
  • Creating innovative multimedia recommendations that integrate proof of performance strategies, indicating engagement and interaction between the client message and potential customers.
  • Manage day-to-day client relationships through conference calls and presentations
  • Web Presence Optimization, including services for Organic Search, Social Media Marketing and Reputation Management.
  • Google AdWords Campaign management
  • Results : Increase of 500% new visitors for the website the first three weeks with a very low advertising budget invest
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  • - Creation of the brand
    - Brand development and International Business Development
    - Accounting management and maintenance
    - Accounting Revision and Presentation
    - Web site traffic growth
    - Monthly closings and preparation of monthly financial statements.
    - Developed brand strategy and statistics systems
    - Manage relationships with International suppliers
    - Inventory Management
    - Canvassing
    - Make policies and plans for the advertising, sales and marketing activities of the company
    - Develop new products and services using market research
    - Decide on pricing and special deals for goods and services
    - Analyse customer feedback and monitor customer satisfaction
    - Supervise and co-ordinate the work of salespeople.
  • Results:

    - Short time ROI of 10% (6months).
    - Partnerships establishment with Chinese suppliers.
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  • Creation and development a new marketing strategy and plan for the company :

    - Development of a new image for the company : Creating new visuals for the company (logo, catalog, brochures ...), setting up a new website (using Google Analytics and AdWords), setting up a Web marketing campaign based on the strengths and weaknesses of the business.
    - Managing Market research
    - Understanding current and potential customers
    - Managing the customer journey (customer relationship management)
    - Developing the marketing strategy and plan
    - Managing budgets
    - Making customer focused decisions
    - Measuring success
    - Generated new development deals for the real estate company focuses on a real-estate market analysis.
  • Results:

    - Increase of 400% new visitors over 6 months.
    - Short-time ROI of 15%.
  • Core responsabilities :

    - Present purchase offers to sellers for consideration.
    - Compare a property with similar properties that have recently sold to determine its competitive market price.
    - Advise clients on market conditions, prices, mortgages, legal requirements and related matters.
    - Promote sales of properties through advertisements, open houses, and participation in multiple listing services.
    - Use of communication and Marketing tools
    - Accompany buyers during visits to and inspections of property, advising them on the suitability and value of the homes they are visiting.
    - Arrange meetings between buyers and sellers when details of transactions need to be negotiated.
    - Investigate clients' financial and credit status to determine eligibility for financing.
    - Evaluate mortgage options to help clients obtain financing at the best prevailing rates and terms.
    - Prepare documents such as representation contracts, purchase agreements, closing statements, deeds and leases.
    - Confer with escrow companies, lenders, home inspectors, and pest control operators to ensure that terms and conditions of purchase agreements are met before closing dates.


    - Helped Increase sales revenue for the 2010-2011 financial year.
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  • Internship that has developed into a contract employment as a Sales
  • Core responsabilities :

    - Visit clients to talk about and demonstrate products and services
    - Take orders for products or services and arrange contract and payment details
    - Arrange for delivery or installation of products
    - Train clients in how to use products
    - Answer client enquiries, deal with complaints and arrange for servicing of faulty goods
    - Keep sales records and predict future market trends
    - Find and contact potential clients and develop sales ideas to attract more clients organise sales budgets.
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  • American Football
  • Basket-Ball
  • Running
  • Caribean (Guadeloupe, Sin Marteen, Republica Dominicana, Puerto Rico...)
  • Europe (Italy, Spain, Germany, Swiss, Belgium, UK...)
  • United States of America (New York, Florida, Illinois, Georgia)
  • Middle East (Turkey, Maroc)